Giro d’Italia

Also in 2024, the city of Biella was included in an eagerly awaited stage of the Giro d’Italia. It was an opportunity to host some special events at the FILA Foundation Museum.

For the occasion, the Foundation opened its doors for three days dedicated to sport and entertainment, inviting people of all ages to enjoy a rich programme of meetings and special events. Three extraordinary activities offered participants a unique opportunity to immerse themselves in the history of FILA through themed itineraries, guided tours and discussions.

New this year was our Escape Room which was entirely entirely dedicated to the Giro d’Italia. Although aimed at our youngest visitors, it made even the oldest ones feel young again with puzzles to solve, role-playing games and mysteries to unravel.